Design from the product core with a user lens
Transitioning Life Fitness, a global fitness manufacturing company, into a digital software provider.
Site Architecture Redesign
Reevaluating the site architecture with the relaunch of LFconnect to Halo Fitness Cloud.
Apple Watch Integration
With the release of Apple’s GymKit, Life Fitness integrated Apple Watch connectivity to provide a well-rounded experience for users.
Digitizing the preventive maintenance experience for facility managers and their staff to prolong equipment life.